Why This is the Perfect Time for Vending to Bloom in India
3Min Read
Today, using a mobile app, the consumers can make use of any of the multiple digital payment methods to instantly purchase goods for consumption.
Digital Trends
1 - 20 Result out of 486
5 Effective Workarounds For MSMEs To Improvise Their Supply Chain
3Min Read
From production to the overall logistics to the last-mile delivery, businesses are reeling under the pressure of increased uncertainty, muted demand, and a fragile overall business environment.
How Social Commerce is Redirecting Retail into the Future
3Min Read
Influencers, individuals, and brands are three primary pillars of social commerce.
India Becomes Global Investment Hub For Digital Shopping
1Min Read
Bengaluru ranked number five among cities with the potential for future unicorns, just behind London.
What Steps E-commerce Players are Taking to Democratize Shopping Experience
3Min Read
According to studies, the Indian e-commerce market is expected to reach more than $350 billion by 2030.
How Influencer Marketing is Going to Change in the Age of Metaverse
3Min Read
The major advantage this Metaverse provides influencers to have is a successful event that is customized, personalized, and appealing to their target audience in the comfort of their home.
9 Tech Trends Reshaping the Retail Industry
5Min Read
The sector has been witnessing technological intervention for the last few years and it is expected that it will see the introduction of many more technologies in the years to come.
How Digitalization Of MSMEs Can Be An Engine For Sustainability
4Min Read
As per the Ministry of Statistics & PI, the share of MSME Gross Value Added (GVA) in India's GDP for the year 2019-20 was 30 percent.
Smart Strategies for Brands to Penetrate Tier-II and III Markets
4Min Read
With more than 3,000 cities under the tier II and III categories, one cannot simply avoid considering them while determining target audiences for their businesses.
India's Voice Commerce Shoppers Set to Rise to 168 Mn
1Min Read
Over time, voice shopping has influenced the way customers purchase online. It has also affected their shopping behaviour, making it even more crucial for businesses to include voice in their marketing strategies
How Brands can Build a Unified Online and Offline Strategy for a Bolstered Market Presence
2Min Read
From presenting a consistent brand experience across all channels to enabling online and offline purchasing options, brands must ensure that customers have access to information about the product and the actual product within minutes.
How Social Commerce is Helping Automotive Industry in India to Move from Interaction to Transaction
2Min Read
Social commerce already accounts for nearly 13 percent of all online retail sales taking place in the country.
HowIn-store Shopping Experience is Changing
2Min Read
However, some of the common questions going through retailers' minds now are what the new normal would be, how consumers will behave after the pandemic, and what retail business will look like after the crisis eases.
Impact of Robotics and Automation on the Retail Industry
3Min Read
Robotics and Automation enable FMCG companies to provide faster order fulfillment and subsequently provide material to small retailers or Kirana stores faster.
Impact of Technology on the Fashion Industry
2Min Read
India is anticipated to become the sixth-largest fashion market in the world in the coming times.
How Technology can Help Boost Push Notification Delivery Rates to Customers' Mobile Devices
2Min Read
Consumer brands in India lose opportunities to engage more with than 50 percent of mobile customers.
How Snapdeal Experienced 110 pc Growth in the Automotive Category in FY22
2Min Read
In FY22, users bought automotive accessories for three main purposes, including personal safety, automotive care, and regular cleaning and maintenance.
The Future of Digital Marketing in India and How Retail Brands Can Benefit From It
5Min Read
With the world adopting digitalization in business, Indians in even the most far-flung corners of the country have access to the best products and services from the best brands.
The Rapid Growth of Femtech Market in India
2Min Read
The femtech market is one that was recently valued at $22 billion and is expected to grow steadily at a compounded annual growth rate of 15 percent over the next half a decade.
How the Pandemic Forced the Retail Sector to Root for Digital Adoption
5Min Read
Technology is changing the way every small, medium and large business in the retail industry does business by helping to increase efficiencies, save money, and provide better products and services.
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