With the launch of HappyFresh Supermarket, the brand has seen month-on-month growth in users of 300 percent and it is also working on growing its coverage within each market and the number of facilities to reach more underserved consumers.
Nirvana Being is focused on launching sustainable, reusable, and affordable environmental products, which have a mass market in South Asia due to our deteriorating quality of air. It enables them to grab a bigger market share and grow.
The Indian Ayurvedic products market reached a value of Rs 515.5 billion in 2021. Looking forward, IMARC Group expects the market to reach Rs 1,536.9 billion by 2027, exhibiting a CAGR of 19.78 percent during 2022-2027.
The brand was developed to bring high-quality, fashionable athleisure footwear at reasonable prices to Indian customers. In addition, Kazarmax is one of the only Indian brands that provides parent-child and sibling twinning footwear.
The brand's content-driven approach creates a seamless segment engagement between buyers, sellers, and end customers, making the entire shopping experience enjoyable and less wasteful, the company stated