Nykaa, India’s leading beauty, and fashion destination launched 111SKIN exclusively on its Cross-Border store on the Nykaa app.
Created by globally renowned plastic surgeon Yannis Alexandrides MD FACS and brand visionary and CEO Eva Alexandrides, 111SKIN is the culmination of 30+ years of surgical knowledge, innovative ingredients, and medically inspired delivery methods.
With this launch, the Cross-Border store integrates the seamless Nykaa shopping experience with an international science-driven brand that not only delivers efficacy but also unparalleled expertise.
A single post-surgery recovery product, that transitioned into a trailblazing brand, 111SKIN is a cult favorite of top celebrities, fashion designers, and supermodels. With the rise of ‘skinification’ in beauty, more and more consumers are now turning to clinically drawn, science-backed products, and the growing popularity of 111SKIN is a testament to that. With access to the most cutting-edge surgical knowledge, high-tech ingredients, and innovation Yannis Alexandrides has built 111SKIN on the pillars of power-packed ingredients, science, and technology.
A Nykaa spokesperson said “Nykaa has always been a destination for beauty enthusiasts who are on the lookout for specialized skincare solutions. With the launch of 111SKIN on the Nykaa Cross-Border Store, we now bring another superlative international brand closer to our customers. Backed by science and Yannis Alexandrides, a pioneer in his craft, 111SKIN will deliver an unmatched in-clinic experience packed in a powerful skincare range.”
“We are thrilled to be launching 111SKIN at Nykaa, bringing our surgically-inspired and scientifically led products to India’s leading beauty and wellness destination. This year marks a decade since 111SKIN launched in London; we have since expanded with over 60 products and garnered an international presence. It is an honor to be able to bring 111SKIN to consumers around the world, and now India,” Alexandrides shared.
Known for their luxurious masks and treatments, the brand boasts a full spectrum of skincare products that combine top active ingredients with luxurious formulas that replicate in-clinic treatments. Shop the best sellers -Y Theorem Repair Serum NAC Y², Celestial Black Diamond Lifting and Firming Treatment Mask, Celestial Black Diamond Lifting, and Firming Treatment Mask, Rose Gold Brightening Facial Treatment Mask exclusively now on the Cross-Border Store.